On September 10th of this year the Entertainment Industry Foundation (EIF) posted a press release informing the world that “from October 19-25, more than 60 network TV shows [will] spotlight the power and personal benefits of service,” and that this “unprecedented block of TV programming is the first wave of a multi-year ‘I Participate’ campaign.” On its face this all sounds rather benign in that silly, liberal do-gooder kind of way. The networks have launched these kinds of campaigns before and other than some clunky exposition awkwardly inserted into your favorite show to meet the mandate — no harm, no foul.
But this year there are a couple new strangers in town: “Volunteerism” and “Service.” You’ve heard of them. Their names have been bandied everywhere since President Obama took office, and this internal memo from the EIF to network showrunners obtained by Big Hollywood shows that the entertainment industry is well acquainted and eager to introduce both to as vast an audience as possible:
(EIF Document found here
Like the NEA story, once again we see the same buzzwords pop up; suggested topics pitched to an overwhelmingly left-of-center group: Education, health, environment, the economy and lastly — almost as an afterthought as some kind of “bi-partisan” cover – support for military families.
We’ll have to wait until next week to see what effect this initiative will have on the 60 television (and news) programs in question, but thanks to the intrepid Patrick Courrielche and Stage Right, today we can answer the simple question of…
“What’s wrong with this?”
Doing the work the Kamikaze Media (many of whom are participating in this event rather than digging for the story) refuses, and with the help of Big Government’s Dana Loesch, Patrick and Stage Right have discovered that when it comes to this White House – whether it’s the NEA conference calls or EIF’s iParticipate programming — all roads funnel into one place: online volunteer portals, including Serve.gov, where if you plug in “health care” all kinds of Planned Parenthood openings pop up along with a video dispelling those ugly “myths” knocking ObamaCare.
There’s scarier stuff, but I don’t want to spoil the surprise. *cough*Trutherism*cough*
There’s scarier stuff, but I don’t want to spoil the surprise. *cough*Trutherism*cough*
We’ll start with Stage Right. Next week, tens, if not hundreds of millions of Americans, will be urged through the (ab)use of public airwaves to log on to the EIF iParticipate site and volunteer. Stage Right will give you a preview of what the unsuspecting and well-intentioned, including your children, will find.
If you’re thinking it’s all about “Meals on Wheels,” think again.
From there, Patrick Courrielche will describe how this EIF initiative fits into a broader White House plan, including the push to politicize the NEA, to redefine “art” as “service” and engage an all too compliant news, entertainment, and artistic community to start a volunteer army through these online portals.
First the NEA, now the EIF…
Starting to notice a pattern?