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Title: Army recruitment brochure contains subliminal 'HANCOCK' message
Source: examiner.com
URL Source: http://www.examiner.com/examiner/x- ... ins-subliminal-HANCOCK-message
Published: Nov 30, 2009
Author: ,
Post Date: 2009-11-30 02:24:15 by Artisan
Keywords: None
Views: 161
Comments: 2

Army recruitment brochure contains subliminal HANCOCK message
LA County Libertarian Examiner

A new U.S.Army recruitment brochure pictures a solider on the front in uniform staring determinedly into the horizon with the name HANCOCK prominently displayed on his helmet.

Hancock, perhaps a name more frequently associated with Will Smith's character from the 2008 hit film than the signer of the declaration of independence, plays a rogue superhero who wreaks havock in Los Angeles. With a sequel 'Hancock 2' purportedly in the works, and the record breaking film topping dvd rental lists, this is no doubt a not-so-subtle subliminal message being sent to the military's target market. Sony's hit film, described as a "dark comedy about an unhappy superhero", was Will Smith's biggest July 4th film release, earning $107 million its first weeekend despite negative reviews.

Subliminal messaging, as well as the U.S. Military's involvement in Hollywood movies, has been going on for years with increasing sophistication. CremationOfCare.com, in their article The New World Order subliminal abuse, includes a definition of 'subliminal message' from Wikipedia as "a signal or message embedded in another object, designed to pass below the normal limits of perception. These messages are indiscnernible to the conscious mind, but are alleged to be perceptible to the subconscious or deeper mind: for example, an image transmitted so briefly that it is only perceived subconsciously, but not otherwise noticed."

Faculty at The University of Nijmegen in the Netherlands performed a subliminal test involving Lipton Ice drink and found the results to be revealing. Fox News was caught last year flashing a John McCain subliminal message on TV.

In his 2008 article Hollywood Is Becoming the Pentagon's Mouthpiece for Propaganda, Nick Turse writes "In the new film Iron Man, the people cast as terrorists take the fall for what the U.S. has done in the real world" and explains "the Army, Navy, Air Force, Marines, Coast Guard, and the Department of Defense itself have established entertainment liaison offices to help ensure that Hollywood makes movies the military way. What they have to trade, especially when it comes to blockbuster films, is access to high-tech, tax-payer funded, otherwise unavailable gear. What they get in return is usually the right to alter or shape scripts to suit their needs."

The MilitaryMovies blog, in their article Hollywood and the Military Why is it important to study Hollywood war propaganda? , explains

"The presence of military propaganda in feature film is extremely prominent and yet rarely discussed. In fact, the military has a vested interest in keeping its role discreet in order for the propaganda to be most effective. This is exactly the reason why one should attempt to study and understand the process and techniques involved in propaganda. Since propaganda in film is generally a subtle, secretive practice, it is important for audiences to be aware and critical of the information being presented to them so that they may think for themselves rather than allowing themselves to be told what to think."

Hancock in particular was described by reviewers as an obnoxious superhero linked to defending American values.

Kyle Smith, in his review Hancock: A Loutish Superhero Saves the Day, described the film as

"a witty defense of America as a rude, sometimes blundering but ultimately invaluable and benevolent force, although Berg, who took a lot of heat (mainly for being infuriatingly patriotic) for The Kingdom, doesn’t press the message so hard that everyone is going to notice it. And anyway, he seems to drop it in the second half. Not for nothing does Hancock share his name with one of the fiercest patriots in American history; the movie also takes pain to establish the eagle (a frequently seen image) as Hancock’s symbol, even at the beginning when it’s merely a patch on his ratty ski cap. “I’m the only one of my kind,” Hancock complains, by virtue of explaining his difficulties as the world’s only superpower. He has trouble getting along with others."

Armond White, in his review The Pursuit of Crappyness, wrote

"This is the obnoxious lesson of Hancock, where Smith plays a combination black layabout, sheriff, victim and badass... On one level Hancock’s pandering is shockingly brazen: Named after a Declaration of Independence signatory, Los Angeles crime-fighter John Hancock also embodies stereotypes of the black genius (flying through the air like Michael Jordan slam-dunking) and of the ghetto lout (he creates potholes whether landing or taking off). Hancock cusses out women (“I been drinkin’, bitch!” “I’ll break my foot off in your ass, lady!”), and yet he’s nice to kids and is ready to augment the criminal justice system when needed (“Good job!” he commends ineffectual police.)

With military recruiters 'crossing ethical lines' in order to fill their ranks and specifically targeting schoolkids, it's important to be aware of the techniques that are used in this information war.

Also See:

Operation Hollywood - The inside story of the cozy relationship between big box office American war movies and the Pentagon VIDEO 57 MINUTES

Collateral Brain Damage? The Hollywood Propaganda Ministry

Mass Mind Control Through Network Television By Alex Ansary

It's a tragic day when the state can monopolize on the enslaving and imprisonment of a population. Hollywood will continue to frighten us with films on the mafia, gangsters, and the corrupt blue collar criminal whose stupidity and greed get them caught. In the end, our minds are already pre conditioned to accept living in a police state economy and society because we read it in the paper, saw it praised on the news and talk shows, or saw it in a movie. There are several movies planned right now that support the official story of 911 and a few movies that glamorize the War on IRAQ. According to David L Robb, Author of Operation Hollywood, "Hollywood and the Pentagon have a long history of making movies together. It's a tradition that stretches back to the early days of silent films, and extends right up until the present day. It's been a collaboration that works well for both sides. Hollywood producers get what they want - access to billions of dollars worth of military hardware and equipment - tanks, jet fighters, nuclear submarines and aircraft carriers - and the military gets what it wants - films that portray the military in a positive light; films that help the services in their recruiting efforts. The Pentagon is not merely a passive supporter of films, however. If the Pentagon doesn't like a script, it will usually suggest script changes that will allow the film to receive the military's support and approval. Sometimes these proposed changes are minor. But sometimes the changes are dramatic. Sometimes they change dialogue. Sometimes they change characters. Sometimes they even change history." They create something coined 'disinfotainment'. They mix disinformation with entertainment and call it disinfotainment.

govtmindcontrol blog:

"BLUEBIRD and ARTICHOKE were both official CIA operations whose entire purpose was to use biological and chemical means to bend a humans will. But the most famous CIA mind control project was the infamous Project MKULTRA" Youtube: Army Recruitment Brochure Contains Subliminal 'HANCOCK' Message

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#1. To: Artisan (#0)

While I was in college I read a paper, worst one ever, of a kid who was making some kind of bizarro social theory claims based off of, get this, Gilligan's Island. The logic was twisted past the point of mathematical recognizability, and the entire paper came out looking utterly vapid.

This article reminds me of that paper in a way.

If the Army wants kids to relate to Hancock, then the Army has not seen Hancock and is going on second hand information. He never fits in, even when he tries, and his "force for good" rarely turns out good. Additionally, it turns out that he is an amnesiac immortal Angel that lost everything and ends the film by continuing with his loss of love, as the only thing he loves causes him to lose all of his power. There is no role model there for an organization that wants mindless conformity, Hancock was about as anti-conformist as you can get, even when he was trying to "fit in" at the behest of the corporate dweeb trying to resocialize him.

There's no argument that the military will play off of pop culture, and even try to direct the outcomes of movies/songs. The author would have done better to stick with Iron Man as an attempt in that direction, as it much more closely fits his theme (cast about rogue who turns good guy by "seeing the light" and then wreaking revenge on terrorists).

MapQuest really needs to start their directions on #5. Pretty sure I know how to get out of my neighborhood.

SonOfLiberty  posted on  2009-11-30   9:23:59 ET  Reply   Trace   Private Reply  


#2. To: Artisan (#0)

Or... and this is a radical idea... maybe the guys name was HANCOCK.
Maybe the people who made the brochure didnt see the movie.

Yeah, I know, radical crazy idea.

-------
"Somewhere, something incredible is waiting to be known."
-Carl Sagan.

Armadillo  posted on  2009-12-01   2:07:14 ET  Reply   Trace   Private Reply  


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