A study by the University of Texas at Austin has confirmed suspicions that men are only interested in a woman's body in a short-term relationship.
Scientists found that men will only study a woman's face if they are looking for a wife, rather than a short-term partner.
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The tests showed that men were much more likely to choose someone with a curvy body for a date, while they might opt for a pretty face for a longer-term relationship.
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Based on the theory that fertility cues are more readily assessed from a woman's body than her face, the Texas study tested the hypothesis that men evaluating a potential short-term mate would give higher priority to information gleaned from her body, relative to her face, than men evaluating a potential long-term mate.
Women assigned to the short-term and long-term mating conditions all gave greater priority to information obtained from an opposite sex individual's face The results support the hypothesis that men are attracted to women's bodies in short-term mating contexts, such as a pub, bar or nightclub.
In contrast, women's relative preferences were unaffected by mating condition, suggesting that women consistently prioritise facial cues over bodily cues.
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The study shows that for men, but not for women, priority shifting takes place based on the pursuit of short-term and long-term mating strategies.
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Poster Comment:
The author is "Harry Wallop". LOL.
Maybe I just have a dirty mind...
Anyway, seriously, did we really need scientists to study this?
A government grant no doubt.
Maybe we look at faces because in a relationship we'll have to look at it frequently.
For a quickie, her body is more important. Her face can look like a moose.
Shallow? Yes. I'm a guy. Sorry.
And yes, I'll look at your ass when you walk away. :)