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Title: Google announces privacy changes across products; users can’t opt out
Source:
WaPo
URL Source: http://www.washingtonpost.com/busin ... story.html?wpisrc=al_comboNE_b
Published: Jan 24, 2012
Author: Kang
Post Date: 2012-01-24 18:10:46 by bush_is_a_moonie
Keywords: None
Views: 104
Comments: 4
Google said Tuesday it will follow the activities of users across e-mail, search, YouTube and other services, a shift in strategy that is expected to invite greater scrutiny of its privacy and competitive practices. The information will enable Google to develop a fuller picture of how people use its growing empire of Web sites. Consumers will have no choice but to accept the changes. The policy will take effect March 1 and will also impact Android mobile phone users, who are required to log in to Google accounts when they activate their phones. The changes comes as Google is facing stiff competition for the sometimes fleeting attention of Web surfers. It recently disappointed investors for the first time in several quarters, failing last week to meet earnings predictions. Apple, in contrast, reported record earnings Tuesday, blowing past even the most optimistic expectations. Google’s move appears to be aimed squarely at Apple and Facebook — titans of the tech industry that have been successful in keeping people within their ecosystem of products. Google, which makes money by selling targeted ads, is hoping to do the same by offering a Web experience tailored to personal tastes. “If you’re signed in, we may combine information you’ve provided from one service with information from other services,” Alma Whitten, Google’s director of privacy, product and engineering wrote in a blog post. “In short, we’ll treat you as a single user across all our products which will mean a simpler, more intuitive Google experience,” she said. Google can track users when they sign into their accounts. It can also use cookies or find out where people are if they use a Google phone or its maps program. The company will now attempt to mix all of that information together into a single cauldron for each person. For instance, a user who has watched YouTube videos of the Washington Wizards might suddenly see basketball ticket ads appear in his or her Gmail accounts. That person may also be reminded of a business trip to Washington on Google Calendar and asked whether he or she wants to notify friends who live in the area, information Google would cull from online contacts or its social network Google+. Google said it would notify its hundreds of millions of users of the change through an e-mail and on its main search site. Privacy advocates say Google’s new policy may betray users who did not expect their information would be shared across different Web sites when they signed up for a single service, such as Gmail. A user of Gmail, for instance, may send messages about a private meeting with a colleague and may not want the location of that meeting to be used in Google’s maps application or social network. “There is no way anyone expected this,” said Jeffrey Chester, executive director of privacy advocacy group the Center for Digital Democracy. “There is no way a user can comprehend the implication of Google collecting across platforms for information about your health, political opinions and financial concerns.” Google recently settled a privacy complaint by the Federal Trade Commission after it allowed users of its now defunct social network Google Buzz to see contacts lists from its e-mail program. The company said it fulfilled its requirement to review any privacy changes with federal regulators. Privacy advocates in recent weeks filed a separate complaint that Google deceived consumers by using information from its new social network Google+ in general search results. Some worry about security. Gmail users, including some White House staff, last year were targeted by hackers who were able to breach the company’s e-mail accounts. Google on Tuesday described its new business plan as changes in its privacy policy and terms of service for all its services except for Google Wallet, its Chrome browser and Google Books. Claudia Farrell, a spokeswoman at the FTC, declined to comment on any interaction between Google and regulators on its new privacy changes and the agency’s view toward the integration of user information. Google has also faced greater scrutiny that it is using its dominance in online search to favor its other applications. Google’s decision to blend Google+ data into search results has been included into a broad FTC antitrust investigation, according to a person familiar with the matter who spoke on the condition of anonymity because the investigation is private. Engineers from Twitter, Facebook and MySpace responded by launching a Web tool that they say shows Google is moving away from its stated mission to be a neutral Web directory. On the Web site for the plug-in, the engineers wrote that searches for generic terms such as “movies” or “music” prioritize Google+ results over more relevant content.
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#1. To: bush_is_a_moonie (#0)
Google wants to start competing with myspace as most fallen web giant?
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Scroogle. Browser support: Firefox/Opera/Chrome "Secure Socket Layer is an encryption protocol that is available in almost all browsers. If you've ever entered your credit card number to purchase something online, you should have checked for the little yellow padlock at the bottom right of your browser. That means no one can intercept your number as it travels between your browser and the online merchant, because the browser has established a secure connection. That's SSL. For Scroogle, SSL is used to hide your search terms from anyone who might be monitoring traffic between your browser and Scroogle's servers. This encryption happens when you send your search terms to Scroogle, and it also happens when Scroogle sends the results of your search back to you. No one snooping between your browser and Scroogle can figure out what you were looking for, because the information is encrypted and looks like gibberish. The connection between Scroogle and Google, which still must happen for every search, is not encrypted because Scroogle does not use DNS to connect to Google. However, this connection is not associated with you at that point, and only Scroogle knows who entered those search terms. Your IP address is dropped before your search terms are sent to Google"
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#2. To: bush_is_a_moonie (#0)
-Alex Kurtagic
#3. To: bush_is_a_moonie, all (#0)
"Simpler"? It's not what I'd call "complex". More spin doctoring. Fuck 'em. Is there a good alternative to youtube? And who besides 13 y/o little girls, and silly little boy bands, uses myspace. “In short, we’ll treat you as a single user across all our products which will mean a simpler, more intuitive Google experience,” she said.
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#4. To: PSUSA2 (#3)
-Alex Kurtagic
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