Angel Studios anti-people trafficking movie, Sound of Freedom, has earned nearly seven times its original budget after only two weeks at the box office.
Image from the "Sound of Freedom" movie which was released on July 4, 2023. (Courtesy of Angel Studios)
Shedding a light on a dark, shadowy worldespecially child sex traffickingthe films commercial success comes years after its production, surviving a corporate merger, the COVID-19 pandemic, and reports of several screenings gone awry.
The picture owes a lot to two men who wanted everyone to see itthe producer and co-star Eduardo Verastagui and president of Goya Foods, Bob Unanue.
Opening on July 4, Sound of Freedom just surpassed $100 million at the box office, $85 million of which came from domestic theaters. It was made on a $14.5 million budget.
Starring Jim Caviezel (The Passion of the Christ) as former Homeland Security Agent and Operation Underground Railroad founder Tim Ballard, the movie is a call-to-action that tells the true story of how hundreds of people were rescued from human trafficking.
It saw an increase of more than 30 percent in audience attendance in its second week, and more than 10,000 verified audience members have contributed to its 100 percent audience score on Rotten Tomatoes.
It also continues to compete with mainstream movies with much lighter and more entertainment-focused subject matters and much higher budgets.
But this successful movie might not have ever seen the inside of a theater without the help of food giant Goya Foods.