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Title: Daily Circulation Falls at U.S. Papers
Source: AP
URL Source: http://www.washingtonpost.com/wp-dy ... 006/10/30/AR2006103000357.html
Published: Oct 30, 2006
Author: By SETH SUTEL
Post Date: 2006-10-30 21:02:35 by DeaconBenjamin
Keywords: media, internet
Views: 84
Comments: 5

NEW YORK -- Circulation declines accelerated at major U.S. newspapers for the six-month period ending in September, according to figures released Monday, in the latest sign of struggle for an industry that is continually grappling with changing reader habits.

Average paid circulation fell 2.8 percent on weekdays and 3.4 percent on Sundays, the Newspaper Association of America reported, an even worse showing than the last time figures were released in May. Then, the NAA said average weekday circulation fell 2.5 percent in the six months ending in March, while Sunday circulation fell 3.1 percent.

The figures are based on biannual publishers' statements delivered to the Audit Bureau of Circulations, a publishing industry group, and only include figures for newspapers that reported to the Audit Bureau for both comparable periods. For the latest period, 770 newspapers reported comparable weekday figures and 619 for Sunday figures.

The declines tended to be largest at major metropolitan dailies, while smaller papers and the two largest nationally circulated papers fared somewhat better. The Los Angeles Times posted the largest decline among a top newspaper -- 8 percent -- as it continued a program begun last year to sharply reduce third-party circulation such as copies distributed in hotels and schools, which advertisers generally value less than individually paid copies.

Overall U.S. newspaper circulation has been declining steadily on an annual basis since 1987, according to broader figures compiled by the NAA, as newspapers face increasing competition for readers' time from other media such as cable TV and the Internet.

The NAA's annual figures, which are derived from a larger base of newspapers than those reporting biannually to the Audit Bureau, show that average weekday circulation declined 4 percent over the five-year period ending in 2005, while Sunday circulation fell 6.5 percent, according to John Murray, the NAA's vice president of circulation marketing.

With print newspaper circulation declining and more people going to the Internet for news, newspapers have been putting more emphasis on their Web site operations, which are growing rapidly but still make up a relatively minuscule proportion of their overall revenues.

Gannett Co.'s USA Today remained the top-selling newspaper in the country during the six-month period with average paid circulation of 2,269,509, down 1.3 percent from the comparable period a year earlier.

The Wall Street Journal, published by Dow Jones & Co., kept its No. 2 spot at 2,043,235, down 1.9 percent. The New York Times was next with 1,086,798, down 3.5 percent, and the Los Angeles Times, published by Tribune Co., fell 8 percent to 775,766.

New York's two fiercely competitive tabloids were the only papers in the top 20 to win circulation gains in the period. The New York Post's circulation jumped 5.1 percent to 704,011, edging ahead of its longtime rival the New York Daily News, owned by the real estate developer Mortimer Zuckerman, which had a gain of 1 percent to 693,382.

The New York Post said it was the first time in its history that it had sprung ahead of both the Daily News and the Washington Post.

The New York Post, which charges 25 cents a copy on weekdays versus 50 cents for the Daily News, is part of Rupert Murdoch's News Corp., a major media conglomerate that also owns the Twentieth Century Fox movie studio, the Fox network and http://MySpace.com.

Among other major newspapers, The Washington Post had a 3.3 percent decline to 656,297; the Chicago Tribune fell 1.7 percent to 576,132; and the Houston Chronicle, owned by Hearst Corp., fell 3.7 percent to 508,097.

Newsday, a Long Island-based paper owned by Tribune, reported a 5 percent decline compared with a year ago to 410,579. This summer Newsday completed a cycle of four six-month audits as part of a censure from the Audit Bureau for previously misstating circulation figures.

Two other newspapers that had also been punished for previous circulation misstatements, The Dallas Morning News and the Chicago Sun-Times, are still undergoing the additional audits required by the Audit Bureau and did not report circulation figures for this period.

Separately, the Newspaper Association of America also reported that, according to its analysis of online traffic data from Nielsen/NetRatings, nearly 57 million people visited newspaper Web sites in the third quarter, up 24 percent from the same period a year ago. That figure made up 37 percent of all Internet users.

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#1. To: DeaconBenjamin (#0)

nearly 57 million people visited newspaper Web sites in the third quarter, up 24 percent from the same period a year ago. That figure made up 37 percent of all Internet users.

and that's not counting the real news found at the non-newspaper, alternative news, web sites.

Most Profound Man in Iraq — An unidentified farmer in a fairly remote area who, after being asked by Reconnaissance Marines if he had seen any foreign fighters in the area replied "Yes, you."

robin  posted on  2006-10-30   23:10:34 ET  Reply   Trace   Private Reply  


#2. To: DeaconBenjamin (#0)

This scares the shit out of corps. Another reason to try and control the internet.

Mark

The FBI, rather than trying to prevent a terrorist attack, was merely gathering intelligence so they would know who to arrest when a terrorist attack occurred.— Robert Wright - Former FBI agent

"At temperatures above 800º C structural steel loses 90 percent of its strength. Yet even when steel structures are heated to those temperatures, they never disintegrate into piles of rubble, as did the Twin Towers and Building 7."-http://www.911research.net

Kamala  posted on  2006-10-31   4:28:11 ET  Reply   Trace   Private Reply  


#3. To: DeaconBenjamin (#0)

I have a degree in Journalism and used to be a newspaper reporter and editor. Newspaper are run by MBAs, who don't have a clue. I even worked for some from Harvard and Yale, and they were completely out of it.

Used to be, reporters worked their way up to editor. Not any more. Have to have a worthless degree, and all the top jobs are reserved for those from "elite" colleges.

Screw them. I hope they go under.

"We become what we behold. We shape our tools and thereafter our tools shape us." -- Marshall McLuhan, after Alexander Pope and William Blake.

YertleTurtle  posted on  2006-10-31   6:42:20 ET  Reply   Trace   Private Reply  


#4. To: YertleTurtle (#3)

I even worked for some from Harvard and Yale, and they were completely out of it.

I would expect those to be the worst. Don't they come out knowing everything?

the top jobs are reserved for those from "elite" colleges

I would expect this to be a function of becoming a public company.

DeaconBenjamin  posted on  2006-10-31   7:28:48 ET  Reply   Trace   Private Reply  


#5. To: YertleTurtle (#3)

Yeah, it's sad. The local big city paper is in the advertising business. Yards and yards of ads. The national and international stories are ripped off the wire and the local news is full of predictable human interest drivel. Nothing a man can get his teeth into. Seventy five cents. They're out of their minds.

They try to pass them out at a little stand at the Kroger. They can't give them away.

randge  posted on  2006-10-31   7:46:09 ET  Reply   Trace   Private Reply  


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