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Science/Tech
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Title: Taps for HD DVD as Wal-Mart Backs Blu-ray
Source: NYTimes
URL Source: http://www.nytimes.com/2008/02/16/t ... 00&en=28bb15cf2437f6fc&ei=5087
Published: Feb 16, 2008
Author: MATT RICHTEL and ERIC A. TAUB
Post Date: 2008-02-16 17:36:06 by Dakmar
Keywords: None
Views: 152
Comments: 2

SAN FRANCISCO — HD DVD, the beloved format of Toshiba and three Hollywood studios, died Friday after a brief illness. The cause of death was determined to be the decision by Wal-Mart to stock only high-definition DVDs and players using the Blu-ray format.

The format war confounded and frustrated consumers in Tokyo, above, and elsewhere.

There are no funeral plans, but retailers and industry analysts are already writing the obituary for HD DVD.

The announcement by Wal-Mart Stores, the nation’s largest retailer of DVDs, that it would stop selling the discs and machines in June when supplies are depleted comes after decisions this week by Best Buy, the largest electronics retailer, to promote Blu-ray as its preferred format and Netflix, the DVD-rental service, to stock only Blu-ray movies, phasing out HD DVD by the end of this year.

Last year, Target, one of the top sellers of electronics, discontinued selling HD DVD players in its stores, but continued to sell them online.

“The fat lady has sung,” said Rob Enderle, a technology industry analyst in Silicon Valley. “Wal-Mart is the biggest player in the DVD market. If it says HD DVD is done, you can take that as a fact.”

Toshiba executives did not return calls asking for comment. Analysts do not expect the company to take the product off the market but the format war is over. Toshiba had been fighting for more than two years to establish the dominance of the format it developed over Blu-ray, developed by Sony.

The combined weight of the decisions this week, but particularly the heft of Wal-Mart, signals the end of a format war that has confounded and frustrated consumers and that had grown increasingly costly for the consumer electronics industry — from hardware makers and studios to retailers.

Andy Parsons, a spokesman for the Blu-ray Disc Association, an industry trade group, said retailers and movie studios had incentives to resolve the issue quickly because it was costly for them to devote shelf space and technology to two formats. Besides, he noted, many consumers have sat on the sidelines and not purchased either version because they did not want to invest in a technology that could become obsolete.

Thus far, consumers have purchased about one million Blu-ray players, though there are another three million in the market that are integrated into the PlayStation 3 consoles of Sony, said Richard Doherty, research director of Envisioneering, a technology assessment firm. About one million HD DVD players have been sold.

Evenly matched by Blu-ray through 2007, HD DVD experienced a marked reversal in fortune in early January when Warner Brothers studio, a unit of Time Warner, announced it would manufacture and distribute movies only in Blu-ray. With the Warner decision, the Blu-ray coalition controlled around 75 percent of the high-definition content from the major movie and TV studios. The coalition includes Sharp, Panasonic and Philips as well as Walt Disney and 20th Century Fox studios.

Universal, Paramount and the DreamWorks Animation studios still back HD DVD; none of those studios responded to requests for comment Friday.

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Begin Trace Mode for Comment # 2.

#1. To: Dakmar (#0)

No doubt it must have a higher profit margin. Wal-Mart will ruin the quality like it did to many other products. They will demand cheaper transistors, diodes etc so they can make more profit and undercut other stores. Wal-Mart is the anti-Christ of retail.

InsideJob  posted on  2008-02-16   19:01:36 ET  Reply   Untrace   Trace   Private Reply  


#2. To: InsideJob (#1)

Cheaper is good, better is up to the consumer.

Dakmar  posted on  2008-02-16   19:07:09 ET  Reply   Untrace   Trace   Private Reply  


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