WASHINGTON (AdAge.com) -- Major League Baseball has moved back the scheduled start time of any game 6 of the World Series so Fox can also air the half hour Barack Obama spot on Oct. 29. A network spokeswoman confirmed the buy and said MLB had agreed to the network's request for the delay.
Fox now joins CBS and NBC in airing the half hour program, whose content the Obama campaign has declined to describe. The decision means that the Obama campaign is now spending close to $3 million to air the program from 8 to 8:30 p.m. that night on at least three networks. ABC didn't immediately return a message asking whether it too has now agreed to a buy, a move which would create an unprecedented roadblock of the nation's biggest commercial networks.
Fox had originally been scheduled to start airing the baseball game at 8:20 p.m. but is now expected to start the game at 8:35 p.m.