They look a lot like a normal pair of sneakers, but they’re not. They’re actually normal sneakers which have been messed around with and then sold for a price that would have even the Catholic Church blushing with embarrassment.

Why in Jesus’ name did the company MSCHF do this at all? They claim they were actually trolling what’s called “collab culture” and gave the example of a collaboration which saw Adidas making shoes with the name of an iced tea company on the side.

So, this is an attempt at satire, with Daniel Greenberg, the head of commerce at MSCHF, saying “we wanted to make a statement about how absurd collab culture has gotten.”

Which is a noble aim, a valuable comment on modern society and capitalism, or at least it would be if they didn’t then go and start selling them for $3,000 each! The only people being trolled here are the idiots buying them, and yes, they did sell out in minutes.